Electric Signage
Covering advances in illuminated signage, including electronic digital signage, LED-based message centers, channel letters and much more.
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Thursday, September 1, 2011
Adding touch screen displays
In the world of digital displays and communications technology in general, the first decade of the 21st Century is already ancient history. Five years ago you may have attempted to use a touch screen display, only to walk away in...
Monday, August 1, 2011
Steps to ensure a smooth transaction
Over the past few years or so the wholesale channel letter business has been heating up as more wholesalers enter the market and as more sign and graphics companies look for ways to farm out this product. One of the primary drivers...
Friday, July 1, 2011
For those unfamiliar with electronic digital signage, purchasing a media player is just one more step in a long line of technical purchases and can seem like a daunting task. In simple terms, the media player is the computer that runs your digital signage content.With the...
Friday, June 3, 2011
Small town shop brings home airport electronic digital signage contract
How does a local sign company compete with Goliath media companies that control advertising contracts in many public spaces, especially airports, across this great land? The short answer is value...
Thursday, June 2, 2011
You’ve heard all the standard objections to adding an additional sign to a location. Such as, “My customers already know where we are.” “I think our current sign is enough,” or “I don’t think an additional sign would generate...
Thursday, June 2, 2011
The new report titled Digital Signage Future Trends 2011, produced by industry publisher DigitalSignageToday.com, reflects key industry developments since the last survey and report on electronic digital signage (EDS) released in 2009. In his forward, Christopher...