Rick Williams

Rick Williams

Rick Williams owns Rick’s Sign Company, a commercial sign shop in Longview, Texas. He has been in the sign industry since 1973 and has been a contributing editor to Sign Business since 1986. Contact Rick via e-mail at ricksignco@aol.com.

in the trenches
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As self-employed, hands-on people, every day we’re dealing with multiple deadlines, annoying interruptions, challenging clients and sometimes challenging employees. 
display lettering
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Read on for thoughts on a better and cleaner interior logo/letter install.
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When we were growing up, virtually all the glossy surfaces on just about anything, from lawn furniture to lunch boxes, were painted with lead-based paint. 
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Being in control of where your business is located, buying your own home sweet home, is quite likely the smartest thing you can do.
billboard
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Recently I was asked to build a large, double-sided road sign, much like a billboard.
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Whether it was “Mr. Rick,” “Big Rick” or just plain “Dad,” he was a worker of the first order.
signage
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Two companies, one custom sign
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In the sign business, there is a serious downside to always being a “glass half full” guy and always seeing things from an optimistic viewpoint.
Rick Williams shows how to do an inside job that required hundreds of letters to be individually cut out
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Creating letters with black acrylic

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