Business and Marketing

Covering sign industry trends, legal issues, finances, sales, marketing, sign codes, shop maintenance and more.

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Appreciating old friends and customers
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Patent disputes have been around since just about forever, but lately there has been a lot of media buzz around the idea of the “Patent Troll”
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Want more customers to be loyal? It’s not just business
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For some sign makers, the increased demand for political signage is a bit like the Christmas shopping season
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This will be the debut of THE NBM SHOW in the Mile-High City
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Epilog co-founder Mike Dean will lead a three-hour workshop  
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Not all rules are created equally, nor should they be followed alike
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Exhibitors at a recent NBM Show share thoughts on up-and-coming market trends.
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Love/hate relationship with computers gets serious
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Liability shifts to shops and merchants

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