Burlington, Ontario, Canada-based engraving and cutting systems maker AXYZ International announces the release of its first iBook, entitled AXYZ CNC Router Systems.
The tool was created to assist both the company’s sales staff and its customers in determining the best router for a customer’s needs. It’s equipped with the most up-to-date information on all of AXYZ’s products.
“Our sales staff, dealers and customers are located around the world and are not always in possession of current materials,” says Janine Roberts, marketing assistant for AXYZ. “Using the iBook to present our CNC router systems solves this problem. It’s easy for anyone to access the iBook and for us to update it.”
The interactive iBook provides an overview of all of AXYZ’s CNC router systems. Videos, photos and detailed written information illustrate the features and benefits of each system, and the iBook includes many examples of finished products.
Currently, the iBook is available only in English but the company is expected to release translated versions soon. It also says it’s planning on creating additional product- and market-specific iBooks to deliver in-depth information on individual systems.
The company claims to be the first in the CNC router market to be using this type of presentation technology. The iBook is available for free in Apple’s iBookstore and on the AXYZ.com website.