Car Wrapping Service Opens in China

China’s first personalized car wrapping service, Shanghai Star Touch, has just opened in Shanghai China with support from graphic films maker Avery Dennison, Painesville, Ohio. The shop leverages Avery’s advanced pressure-sensitive materials and application techniques to personalize private vehicles with professionally finished vehicle wraps.

Avery Dennison’s Graphics & Reflective Products Division worked closely with Star Touch as it designed and developed its innovative new business concept, providing application training and product support for diverse car wrapping services, including:

• Color change: Top-class conformable pressure-sensitive films provide long-term color durability and withstand harsh outdoor conditions.

• Paint protection: Unique clear or color pressure-sensitive films for maximum paint protection.

• Personalized decoration: Digital printable pressure-sensitive films offer colorful graphics to meet consumers’ individual needs and also protect paintwork.

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