(All images courtesy of Point of View Graphics, Emeryville, California)

Featured Project: Attracting Eyeballs Wherever It Goes


This featured project is a wrap done for Target’s former delivery company, Instacart (earlier this year the retail giant switched delivery services and dumped Instacart). The wrap was done by Emeryville, California-based Point of View Graphics, which has been wrapping in the Oakland/San Francisco Bay area since 1992.

The company notes on its website that it takes great pride in its staff’s certifications, and regularly conducts in-house training for its team members to update them on the latest tools and the newest vinyl available.

You can see from the pics that there’s a lot going on with this delivery truck, from the rivets to the doors and windows that open all over the place, but from where we sit at WRAPS central—our Point of View—the crew nailed it!

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