Hewlett-Packard announces new executive appointments within its Graphic Solutions Business (GSB) as part of its strategy to drive the transformation of analog to digital printing. Christopher Morgan, HP’s senior vice president of GSB, has promoted Sumeer Chandra and Francois Martin, to lead the global marketing effort.
Chandra was previously vice president, strategy and planning, for the HP Imaging and Printing Group. And Martin, the new GSB director of worldwide marketing and reporting to Chandra, previously served as GSB marketing director for the Europe, Middle East and Africa (EMEA) region and as EMEA current business manager for HP’s Indigo digital press division. HP’s marketing strategy focuses on application areas where its sees digital printing’s benefits can have the greatest impact.