LSI Hires New President, Marketing Team Leader

Cincinnati-based LSI Industries, a provider of interior and exterior LED lighting fixtures, controls and other graphics solutions, announces the hiring of a new president and someone joining the sales and marketing team.

Jeff Croskey is LSI’s new president. Prior to joining the company Croskey was vice president and general manager of Creative Sign Designs of Tampa, Florida, and he has held leadership roles with Goodyear, McNichols Company, Imagine International and Crestline Homes. He has an MBA from Wake Forest University’s Babcock School of Management and his undergrad degree is from The Ohio State University.

W.E. (Buddy) Mayo Jr. joins LSI as its new sales and marketing corporate vice president. He has more than 15 years experience managing identity programs for Fortune 100 companies and in his new role, will lead a team of professionals serving LSI’s retail, petroleum/convenience store, QSR, banking, automotive, grocery and pharmacy accounts.

Previously, Mayo had held leadership positions with Principle Group, ImagePoint, Crossmark/Alpha One and Proctor & Gamble.

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