using satellite infrastructure to enhance digital signage

Multi-Company Partnership Helps Large Organizations Overcome Bandwidth Limitations


Los Gatos, California-based digital signage media player manufacturer BrightSign, announces that it is teaming up with Alpharetta, Georgia-based Convergent Media Systems Corp. and Norwalk, Connecticut-based KenCast to debut a new platform for large organizations to distribute and manage media files with their existing satellite networks.

Both Convergent and KenCast are digital signage software companies, with Convergent focused on delivering hyper-targeted content while KenCast specializes in the delivery of digital content.

According to the companies, although terrestrial networks are used for a broad range of digital signage applications, bandwidth constraints and other inherent limitations have limited their appeal for many organizations. Meanwhile, larger organizations—from national retail chains to government institutions that multicast to thousands of locations via satellite networks—have had limited ability to customize and confirm complete delivery of their video, audio and image files to all end-points.

Convergent integrated KenCast’s client software with BrightSign’s media players and KenCast’s head-end software with BrightSign’s Network Enterprise Edition product. Convergent’s INSPIREEnterprise content automation service is a complete Digital-Signage-as-a-Service package that includes the media player and software, content and support for a flat monthly fee.

“This new solution gives AV integrators an entirely new way to look at satellite networks,” says Jeff Hastings, CEO of BrightSign. “Our partners Convergent and KenCast developed an innovative way to use satellite technology not to simply broadcast content, but to intelligently deliver and manage robust video content across any satellite network, no matter how complex or geographically distributed.”

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