Bur-Lane sells engraving and identification supplies, some under its own brand name, and has other regional sales and distribution offices in Pennsylvania, California and Florida, according to Rowmark President and CEO Duane E. Jebbett.
“By combining our abilities, we believe we can better serve the market,” Jebbett says. “Our goal is to support a broader range of customers with a more diverse product offering.”
Rowmark says the acquisition will be seamless as far as Bur-Lane’s customers are concerned.
“We will continue to equally service and support our loyal distributors through our marketing and sales efforts,” Jebbett says. “We recognize your customer relationships have been fostered over years of service, and we have every intention of continuing to let the local consumer determine where they buy their products.”